Samu Studio
branding, catalog design, poster design, web design; 2015

for my senior thesis, i created an identity for a conceptual art collective. Named Samu, after the Buddhist idea of working in mindfulness, it is inspired by zen theory and Japanese design. In theory, Samu hosts studio spaces for resident artists as well as events for the public including workshops, lectures, yoga, and group meditation. I created a logo, studio catalog, posters, and a website. 

Art Direction | Paul Kepple



logo; logo with stamp treatment


event posters


promotional poster that splits into separate postcards

poster splits into promo postcards, stamped with custom letters


run through of studio website